Inspiration for the Day

by Tyler Perroux on July 14, 2010

Ok for all those people who have been on and off trying to make ends meat in this messed up economy, I have some words of encouragement for those of you who are trying to supplement their income, or lack there of, with online marketing.

If you are going to sell other peoples products, the NUMBER ONE THING you MUST remember is that “THE MAGIC IS IN THE NICHE, NOT THE PRODUCT!

If you have a product that allows your trashcan to talk to you, thats great and all, but where is the market niche for that. How many people do you know that want their trash can to talk to them? Very few.

Now on the niche side, if you use a niche like “Alternatives to breast milk”, that is a VERY needy niche and there are products out the butt, good and bad, and if it fits their need, then you have been successful.

The one thing you must always remember is that you are not selling useless things to people as an Internet Marketer;you are trying to get people answers for what bugs them.

Until next time, I will leave you with these parting words.

Find a need and fill it.

Tyler

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ROTD I Advertising on tires

by Tyler Perroux on June 12, 2010

ROTD(Rant of the Day) # 1

This will be a continuing series every few days, every day, or even twice or more a day depending on how Im feeling. =]
Now this is one of those odd things that when you see it, you have no choice but to look back and have a thought on it. One of those moments happened on Tuesday when I went to vote at a local grocery.

Now Im ready to pull out onto Brodie Lane, and across the street coming out of the Sonic parking lot is a Yellow Cab van, nothing too special.

I see its rims spinning and look back wondering why they were spinning. Spinners on a van, let alone a Cab van arejust too much. I see in plain view, “Advertise Here 512-555-5555″ and start thinking, how desperateare advertisers that they will advertise on the rims of a yellow cab van.

More in depth, heres a question for all you readers, how many times when youre driving do you look over at someones rims to see an advertisement? Maybe a glance at a billboard once or twice down the road, but the tires on a van is just not an advertising medium.

My feelings of the day, Marketers, it is a bad idea to market using the rims on a van. This is like advertising on clouds, it just makes no sense.

Until next time, there is my rant of the day.

-Tyler Perroux

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